Jack Daniels Launch Virtual Distillery Tour

July 15, 2016

The famous whiskey brand is taking you virtually through their home in Lynchburg, Tennesee for the Jack Daniels Distillery Tour.

JD is celebrating their 150th anniversairy this year and have brought their distillery to your whiskey-stained sofa. The drinks brand wanted to bring the brand’s mantra come to life with a 360 degree video;  ‘Every day we make it, we’ll make it the best we can”. The Mill’s Bowe King and Rama Allen co-directed The VR Experience tour. The clip shows you being taken right into the heart of the town where every batch of whiskey is made.

You can immerse yourself in the tour on YouTube (above) or through goggles (not beer goggles unfortunately) at some of Jack Daniel‘s global events.


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